Outreach and Marketing Manager

Full Time

Willamette Vital Health (WVH), your local nonprofit that helps families through one of the most difficult times in life — losing a loved one — is looking for a dynamic relationship builder who is responsible for the overall management and coordination of our outreach, business development, and marketing programs for all WVH services. If that’s you, we would love to meet you.

Your Impact:

As our Outreach & Marketing Manager, you will be responsible for fostering collaborative relationships with referral sources and the community, educating both existing and potential referral sources about WVH services, and actively seeking out new opportunities that will increase patient census in fulfilling WVH's mission.

Essential Functions/Major Responsibilities

  • Creating and maintaining the organization’s business development plan.
  • Identifies, establishes, supervises, and maintains relationships with potential and current referral sources in the agency’s service area.
  • Supervises and supports the business development team, which includes a marketing specialist, a community liaison, and an outreach coordinator, fostering a collaborative and results-driven work environment.
  • Plans community outreach and marketing activities including community education, advertising, and branding of all agency-related materials.
  • Represents agency at community organization events and business functions as needed.
  • Conducts presentations to target populations within agency service area.
  • Assists community development department in identifying and soliciting sponsorships from clinical contacts and existing community partners.
  • Monitors, prepares, and communicates reports on referral statistics, productivity, other marketing reports and marketing materials as needed. Ensures referral database is current and accurately reflects business development activities.
  • Participates in strategic planning and problem solving as it relates to marketing and community education.
  • Identifies innovative ideas and tactics by researching industry and related events, publications, and announcements, thus identifying new business opportunities.


  • Bachelor’s degree in marketing, contracting, business or related field required. Master’s Degree preferred.
  • Minimum of two years of business development experience required, preferably in community health.
  • Minimum of two years of experience supervising employees.
  • Knowledge of post-acute care, community relations and home care trends, payor contracting, and payment issues.
  • Must be confident and comfortable in public speaking.
  • Computer literacy required.
  • Experience with EMR systems, marketing software, business analytics, and Vendor Credentialing Systems.
  • Must successfully pass a pre-hire drug test.
  • Must successfully pass a background check and references check.


  • Must have a current driver's license, dependable transportation, and proof of current automobile insurance.
  • Must be able to safely drive own vehicle.
  • Must be vaccinated against COVID 19 – proof of vaccination required.

Job Conditions

Working in a variety of office, senior community, hospital, and clinic settings. This position does require in-office work and is not a fully remote position. Driving is required to meet with community partners and referral sources where they are located and attend business development meetings and events as required. Poor driving conditions during inclement weather are possible.

Our Commitment to Our Staff working 30+ hours per week:

  • Excellent Health and Life benefits
  • 401k Plan
  • Competitive salary
  • Paid Time Off
  • Mileage Reimbursement
  • Comprehensive, 4–6-week orientation
  • A challenging and rewarding career with autonomy and flexibility
  • Ongoing education and support

Why Willamette Vital Health:

You are offered…

  • Competitive salary and benefits, including EAP (Employee Assistance Program) 401-k with matching contributions, pre-tax spending accounts for healthcare (FSA) and dependent care (DCA)
  • Generous Paid Time Off
  • Collaborative training and orientation
  • Reimbursement for Hospice & Palliative Care certification exam
  • Option to purchase programs at low cost: critical illness/accident insurance, voluntary life insurance, ID/Legal Shield, FIGO pet insurance.

Who We Are:

It’s not our organization itself that delivers deeply impactful work. It's our people. We’re an empathetic, resilient, diverse, and passionate group of people working together to create the best care possible for those facing serious illness and grief. We believe personalized care and grief support should be available to all who need it, so we provide our services regardless of ability to pay.

Powerful Purpose. Purpose is at the heart of our care provider experience. At Willamette Vital Health, everyone is united by the mission to provide people facing serious illness, death, and grief with access to the best personalized and compassionate care.

Galvanizing Resilience. Willamette Vital Health provides vital care during families’ toughest times. This provides opportunities for personal and professional growth.

Excellence with Integrity. Willamette Vital Health and our team of nurses and caring staff are committed to trust, ethics, quality, accountability, and expertise. This is how we deliver the best compassionate care.

Better Together. The Willamette Vital Health team works together to maximize the care we provide and support one another.

Thank you for your interest in joining the team at Willamette Vital Health. We are a community owned, not-for-profit organization providing innovative, personalized, and compassionate care to patients and families facing serious illness. Our mission to serve those who are facing end of life and grief is driven by our core values of service, excellence, integrity, community, and sustainability.

Willamette Vital Health is an Equal Opportunity Employer dedicated to providing a diverse, equitable and inclusive work environment. We do not discriminate based on race, color, national origin, physical characteristics, age, religion, creed, gender, gender expression, sexual orientation, marital status, mental or physical disability, victims of violence or bias, or veteran status. All qualified candidates legally able to work in the United States are encouraged to apply.

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